1. Who do you think are the target audience of this clip?
- People who are still using Incandescent bulbs and still don't know how much energy one can save by using CFL bulbs.
2. What do you think are the main key messages that the clip is trying to communicate?
- To save energy as there are many ways already, such as not switching on the lights during the day, installing motion sensors, and many more.
3. Do you think the clip is effective? Why or why not?
- Yes. It tells us how much energy we save by using CFL bulbs compared to Incandescent bulbs and other ways to save energy.
4. How do you think the messaging/clip could be further improved?
- I think that more examples on how to save energy should be shown and the clip should explain why we should save energy.